Avis x Daydreaming of the perfect trip…

The Brief

To create a short series of ‘evergreen’ content for Avis’s brand awareness. We developed a content series inspired by 'holiday envy,' showcasing people daydreaming about their ideal trips and humorously attempting to recreate them at home. The message is clear: nothing compares to the real experience. So, we encouraged our audience to take the leap and make their dream getaway a reality—by booking a car and hitting the road!"